In short,
Funnily enough, the ad has now been shared and re-tweeted on soshul meeja sites with articles also appearing on the Guardian, BBC and STV websites. Expect some of those 37 'national' papers to follow suit with a dour denunciation tomorrow. After all, Wings' readership is booming while the readership and sales of pisspoor rags like the Scotsman are in a Hibs-style freefall. In what is becoming a win-win situation for Wings - and balanced reporting of the referendum - all monies have been returned to Mr Campbell at WoS.
Free publicity courtesy of the SPT. Malcolm McLaren will be chuckling in his grave.